Frye / Wiles - A Creative Agency

Warning live site

Launching a website is both the most exciting and stressful moment in development. But with the right precautions and due diligence in place, your web launch will be a successful one and hopefully problem free.

Launch and Monitor

Timing is Everything

It is critical to launch your website during a low traffic period where the following days will be as calm as possible. This includes avoiding a big launch on Thursdays or Fridays, as trouble shooting over the weekend is never fun. This situation worsens considerably when you have a technical problem, such as a sever issue, with a company that's closed over the weekend or difficult to get a hold of. Another low traffic period to consider for large web launches or web updates is during the middle of the night. These timing decisions become exceedingly important with websites that contain an increased level of complexity and generate substantial amounts of web traffic.

Monitor Website Stability

Along with preparing for a site launch, it's important that you closely monitor the website post launch. This is especially true immediately following the launch, as this becomes the first real test of the product. New factors are introduced and issues can arise after a successful web launch. Although we would all like a smooth site launch, that doesn't always happen as unforeseen issues crop up in areas that you would least expect them to. It's better to play it safe and thoroughly oversee your website through the transition period.